A beginner's guide
to buy and sell digital currencies
Basics of cryptocurrency
trading
Bitcoin’s
value is determined second-by-second and day-by-day by a market that never
sleeps. As an autonomous digital asset whose value is determined by an open
market, Bitcoin presents unique challenges around volatility that most
currencies do not face.
Thus,
it is important for newcomers to have some literacy of how crypto-asset markets
work so that they can safely navigate the markets, even intermittently, and get
the most value out of their participation in the crypto trading economy.
Bitcoin
trading can range in scale and complexity from a simple transaction, such as
cashing out to a fiat currency like the U.S. dollar, to using a variety of
trading pairs to profitably ride the market in order to grow one’s investment
portfolio. Of course, as a crypto trade increases in size and complexity, so
does a trader’s risk exposure.
First,
let’s go over some basic concepts.
Structure of a crypto trade
A
cryptocurrency trade consists of a buyer and a seller. Since there are two
opposing sides to a trade — a purchase and a sale — someone is bound to gain
more than the other. Hence, trading is inherently a zero-sum game: There is a
winner and there is a loser. Having a basic understanding of how the
cryptocurrency markets operate can help minimize potential loss and optimize
for potential gain.
When
a price is agreed upon between a buyer and seller, the trade is executed (via
an exchange) and the market valuation for the asset is set. For the most part,
buyers tend to set orders at a lower price than sellers. This creates
the two sides of an order book.
When
there are more buy orders for crypto than sell orders, the price usually goes
up, as there’s more demand for the asset. Conversely, when more people are
selling than buying, the price goes down. In many exchange interfaces, buys and
sales are represented in different colours.
This is to give the trader a quick indication of the state of the market at a
given moment.
You
may have heard the common adage in trading: “Buy low, sell high.” This saying
can be difficult to navigate in that high and low prices can be relative,
although the adage does give a basic representation of the incentives of buyers
and sellers in a marketplace.
Simply
put, if you want to purchase something, you want to spend the least amount
possible. If you want to sell something, you want to make as much out of the
deal as possible. While this is generally good wisdom to follow, there is also
the added dimension of longing an asset vs. shorting an asset.
To
go long on an asset (longing) means buying an asset and earning profit based on
its upward price movement. In contrast, going short on an asset (shorting)
essentially means selling an asset with the intention of buying it back when
its price falls below the point at which you sold it, profiting from a price
drop. Shorting, however, is slightly more complicated than this brief
description and involves selling borrowed assets that are paid back later.
Reading the markets
To
the layperson, “the market” may seem like some complex system that only a
specialist could ever hope to understand, but the truth is, it all comes down
to people buying and selling. How to trade crypto might seem like an esoteric
concept at first. Once you begin to understand it, however, the idea becomes a
lot simpler.
The
totality of active buy and sell orders is a snapshot of a market at any given
moment. Reading the market is the ongoing process of spotting patterns, or
trends, over time, which the trader can choose to act upon. Overall, there are
two market trends: bullish and bearish.
These downward price
movements are also known as “dumps,” as the mass sell-offs result in the price
going lower.
Bullish
and bearish trends can also exist within other larger opposing trends,
depending on the time horizon at which you look. For example, a small bearish
trend may occur within a broader long-term bullish trend. In general, an
uptrend results in price action making higher highs and higher lows. A
downtrend makes lower highs and lower lows.
Another market state called “consolidation” occurs when the price trades sideways or within a range. Typically, consolidation phases are easier to spot on higher time frames (daily charts or weekly charts) and they occur when an asset is cooling off after a sharp upward or downward trend. Consolidation also takes place ahead of trend reversals, or in times when demand is muted
and trading volumes are low. Prices essentially trade within a range during this market state.
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